Tag Archives: blog

A hand holding a stopwatch

What you need to know about social media (in 30 minutes or less)

When asked to give a presentation about the basics of social media for local professionals, I was happy to accept. Then I found out I had 20 minutes — 30 minutes tops.

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Posted in E-marketing & Electronic Newsletters, Marketing Campaigns | Leave a comment
Sticky notes spelling out the word "brainstorming"

Skim (don’t read) these tips for writing for the web

The chances are you won’t read the next sentence or two, especially if I make this a sentence so long that it extends several lines and forms a large text block (formerly called a paragraph), which will inevitably intimidate your eye due to the implied number of words and, therefore, the time commitment needed to read and understand them.

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Posted in Bank Websites, Custom Websites, E-marketing & Electronic Newsletters, Marketing Campaigns | 2 Comments
Screenshot of FCEDC's new homepage

New website boasts a little extra ‘behind the screen’

It’s hard not to get excited when we launch a shiny new website, especially when we have the chance to retire a site we built a while back and replace it with something even better.

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Posted in Custom Websites | 2 Comments

Wisconsin Website Design (Part 2)

The test results are in. Using just one blog post to target the key-phrase “Wisconsin Website Design” we went from outside the top 100 results in Google up to a high of 52.

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Posted in Bank Websites, Custom Websites, SEO & SEM | 2 Comments

Wisconsin Website Design

At BrownBoots Interactive, we go through a specific process when talking to our clients. The conversation starts with audience. Helping clients focus on their audience always leads to a better thought process and therefore more effective marketing materials.

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Posted in Bank Websites, Custom Websites, SEO & SEM | 2 Comments

Quick tips for reaching your blog’s full potential

Whether you’re just starting to tip your toe into the uncertain waters of social media or preparing to dive headfirst into the vast ocean of online applications, a blog is an excellent first step to getting your feet wet.

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Posted in Bank Websites, Custom Websites | Leave a comment