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All posts by David Williams

July 16th, 2015

Lion tamer facing off against a gigantic beast

What, exactly, is an account executive?

At BrownBoots Interactive, AEs wear many different hats, pitching in where needed and playing a supportive part in every single project. Here are a few examples of the various (and sometimes exotic) roles they play…

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July 1st, 2015

Logo design for DFP

Marketing campaign cultivates Farmers Market growth

The root of any brand exercise is the logo, and we knew our design had to transcend the traditional idea of a farmers market. It was time to retire the imagery of the farmer and the basket of produce and create a contemporary design with icons representing the diverse facets of the event.

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June 23rd, 2015

Homepage of

Mobile has gone mainstream

Taking advantage of responsive web design — which forces a website to reposition content and reshuffle navigation based on the width of the browser so that pages looks great on any device — is more important than ever.

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May 21st, 2015

Search Engine Optimization (SEO) diagram on a chalkboard.

Welcome to SEO 101

Most people understand the basic idea behind search engine optimization, but sometimes the full extent of an SEO strategy eludes marketers and website administrators alike.

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